Marketing and Exploitation of Sillar Añashuayco - Arequipa

Abstract

The Sillar Route is located and developed in the ashlar quarries of Arequipa and is managed by the Ashlar Cutters Association. This research seeks to analyze the social determinants of the viability of sustainable tourism in the Cutters sector of the quarries of Arequipa. ashlar based on the opinion and perception of the quarry workers. The city of Arequipa was distinguished by UNESCO as a Cultural Heritage of Humanity in November 2000, in consideration of the buildings that make up the Cercado in its centuries-old neighborhoods, defined as a Monumental Zone and categorized as: religious monuments, military monuments, monuments civil-public and civil-domestic monuments. All of them share an element that, before the arrival of the conquerors, was already used in buildings built by Andean societies, ashlar. In this article we will see the main input of the buildings that have continued to be used for half a millennium, emerging as a fundamental element of the regional identity and the proposal to value the ashlar quarries, with a thematic tourist route that has been implemented.